Book chapter
Attribute Framing and Decision Making: An Expanded Typology
Decision-making in life and work: foundations, strategies, and current neuroscience, pp.279-298
Integrated Science, v. 36, Springer
2025
DOI: 10.1007/978-3-031-88415-3_12
Abstract
We build this chapter on the influential research of Tversky and Kahneman, which showed that decision making is not only driven by objective information but also by psychological biases and heuristics. One pervasive source of bias is framing, which can occur when the same objective information is conveyed in either positive or negative terms. We extend earlier work that denoted three categories of framing effects: risky choice framing, goal framing, and attribute framing. Our primary emphasis in this chapter is on the latter category because of its commonality in everyday judgments and decisions. We review potential psychological mechanisms for attribute framing effects and explore their affective and cognitive bases, incorporating insights provided by decision neuroscience. In addition, we extend the operational definition of attribute framing to include numerical frames that have the same valence as well as semantically-similar labels. We conclude by calling for more research using these expanded types of attribute framing effects to better understand the sources of decision biases.
Details
- Title: Subtitle
- Attribute Framing and Decision Making: An Expanded Typology
- Creators
- Mathew S. Isaac - Seattle UniversityIrwin P. Levin - University of Iowa
- Resource Type
- Book chapter
- Publication Details
- Decision-making in life and work: foundations, strategies, and current neuroscience, pp.279-298
- Series
- Integrated Science; v. 36
- DOI
- 10.1007/978-3-031-88415-3_12
- eISSN
- 2662-947X
- ISSN
- 2662-9461
- Publisher
- Springer; Cham
- Number of pages
- 20
- Language
- English
- Date published
- 2025
- Academic Unit
- Marketing; Psychological and Brain Sciences
- Record Identifier
- 9984963216602771
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