Sign in
Using Video-Sharing Sites to Market Your Library: a LITA guide
Book chapter   Peer reviewed

Using Video-Sharing Sites to Market Your Library: a LITA guide

Katie Buehner and Beth C Thomsett-Scott
Marketing with social media
Lita guide, ALA TechSource, an imprint of the American Library Association
2014

View Online

Abstract

Your library can use video to share its stories and messages with the public. This chapter discusses the benefits of video-sharing sites, using video as a marketing tool, the video creation process, and how to publish, promote, and assess video content in order to provide an understanding of the medium for libraries looking to be seen and heard.
Marketing Electronic books Libraries Library applications LITA guides Online social networks Social media Online Video

Details

Metrics

56 Record Views