Book chapter
What Naive Decision Makers can Tell us about Risk
Recent Developments in the Foundations of Utility and Risk Theory, pp.311-326
Theory and Decision Library, v. 47, D Reidel Pub. Co.
1986
DOI: 10.1007/978-94-009-4616-3_20
Abstract
During the last 100 years, there have been many changes of fashion concerning the proper relation between the psychologist, the subject, and the subject matter. In the early days, subjects were trained in the techniques of introspection in the hope that they would be able to look beyond the products of higher mental processes and report back on sensation, itself. For reasons that now seem obvious, this program failed and psychological fashion swung to behaviorism, in which the scientific goal was to map directly from observable stimuli onto observable responses. The subject, therefore, came to be treated as a “black box” whose contents were theoretically inconsequential. Since World War II, however, behaviorism has been steadily losing ground to a newer approach, variously called “human information processing psychology” or “cognitive psychology. ” This approach uses the subject as a “window” on the flow of information through consciousness. Thus, verbal reports are becoming part of the database on which theory is built and for which explanation is required.
Details
- Title: Subtitle
- What Naive Decision Makers can Tell us about Risk
- Creators
- Lola Lopes - University of Wisconsin–Madison
- Contributors
- L. Daboni (Editor)A. Montesano (Editor)M. Lines (Editor)
- Resource Type
- Book chapter
- Publication Details
- Recent Developments in the Foundations of Utility and Risk Theory, pp.311-326
- Series
- Theory and Decision Library; v. 47
- DOI
- 10.1007/978-94-009-4616-3_20
- Publisher
- D Reidel Pub. Co.; Dordrecht
- Language
- English
- Date published
- 1986
- Academic Unit
- Management and Entrepreneurship ; Psychological and Brain Sciences
- Record Identifier
- 9984963083002771
Metrics
1 Record Views