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Characterizing switching and congruency effects in the Implicit Association Test as reactive and proactive cognitive control
Journal article   Open access   Peer reviewed

Characterizing switching and congruency effects in the Implicit Association Test as reactive and proactive cognitive control

Joseph Hilgard, Bruce D Bartholow, Cheryl L Dickter and Hart Blanton
Social cognitive and affective neuroscience, Vol.10(3), pp.381-388
03/01/2015
DOI: 10.1093/scan/nsu060
PMCID: PMC4350479
PMID: 24812074
url
https://doi.org/10.1093/scan/nsu060View
Published (Version of record) Open Access

Abstract

Recent research has identified an important role for task switching, a cognitive control process often associated with executive functioning, in the Implicit Association Test (IAT). However, switching does not fully account for IAT effects, particularly when performance is scored using more recent d-score formulations. The current study sought to characterize multiple control processes involved in IAT performance through the use of event-related brain potentials (ERPs). Participants performed a race-evaluative IAT while ERPs were recorded. Behaviorally, participants experienced superadditive reaction time costs of incongruency and task switching, consistent with previous studies. The ERP showed a marked medial frontal negativity (MFN) 250-450 ms post-stimulus at midline fronto-central locations that were more negative for incongruent than congruent trials but more positive for switch than for no-switch trials, suggesting separable control processes are engaged by these two factors. Greater behavioral IAT bias was associated with both greater switch-related and congruency-related ERP activity. Findings are discussed in terms of the Dual Mechanisms of Control model of reactive and proactive cognitive control.
Adolescent Brain Mapping Cognition - physiology Continental Population Groups Electroencephalography Evoked Potentials - physiology Executive Function Female Frontal Lobe - physiology Humans Male Prejudice - psychology Psychomotor Performance - physiology Reaction Time - physiology Reproducibility of Results Word Association Tests Young Adult

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