Journal article
Comparing the efficacy of narrative and didactic inoculation in combating climate change misinformation: impact on misbeliefs and intention to share misinformation
Journal of science communication, Vol.24(4), pp.1-22
06/01/2025
DOI: 10.22323/JCOM.1502
Abstract
Previous research has suggested that incorporating emotional language and exemplars within inoculation messages could enhance their effectiveness in inducing resistance to climate change misinformation. We conducted a between-subject experiment with four conditions (negative narrative inoculation, positive narrative inoculation, didactic inoculation, and misinformation only condition) to test the effectiveness of inoculation. We found that didactic inoculation increased perceived threat significantly more than both types of narrative inoculations. However, there were no significant differences across these three types of inoculation messages in conferring resistance to misinformation regarding counterarguing against misinformation, belief in misinformation, perceived credibility of misinformation, or intention to share misinformation.
Details
- Title: Subtitle
- Comparing the efficacy of narrative and didactic inoculation in combating climate change misinformation: impact on misbeliefs and intention to share misinformation
- Creators
- Bingbing Zhang - University of IowaMichael Schmierbach
- Resource Type
- Journal article
- Publication Details
- Journal of science communication, Vol.24(4), pp.1-22
- DOI
- 10.22323/JCOM.1502
- ISSN
- 1824-2049
- eISSN
- 1824-2049
- Publisher
- Sissa Medialab srl / Scuola Internazionale Superiore di Studi Avanzati
- Number of pages
- 23
- Language
- English
- Date published
- 06/01/2025
- Description audience
- Academic
- Academic Unit
- Center for Social Science Innovation; School of Journalism and Mass Communication
- Record Identifier
- 9985090586302771
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