Journal article
Engaging with the other side: using news media literacy messages to reduce selective exposure and avoidance
Journal of information technology & politics, Vol.16(1), pp.77-86
01/02/2019
DOI: 10.1080/19331681.2019.1572565
Abstract
We examined whether news media literacy (NML) messages attenuate selective exposure and avoidance. One week before the 2016 U.S. presidential election, participants were randomly assigned to see a NML video advertisement before entering a simulated news aggregation website where behaviors were unobtrusively tracked. For three of the four NML messages, higher levels of partisan selective exposure among Republicans compared to Democrats in the control condition were reduced to non-significance. There were no effects on selective avoidance for either group. Several NML messages limited partisan selective exposure among Republicans, offering a concrete option for addressing problems of selective exposure online.
Details
- Title: Subtitle
- Engaging with the other side: using news media literacy messages to reduce selective exposure and avoidance
- Creators
- Emily K VragaMelissa Tully
- Resource Type
- Journal article
- Publication Details
- Journal of information technology & politics, Vol.16(1), pp.77-86
- DOI
- 10.1080/19331681.2019.1572565
- ISSN
- 1933-1681
- eISSN
- 1933-169X
- Publisher
- Routledge
- Grant note
- University of Iowa (10.13039/100008893)
- Language
- English
- Date published
- 01/02/2019
- Academic Unit
- Center for Social Science Innovation; Injury Prevention Research Center; Public Policy Center (Archive); School of Journalism and Mass Communication
- Record Identifier
- 9984083202402771
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