Associate Professor, School of Journalism and Mass Communication, College of Liberal Arts and Sciences, University of Iowa
JournalismMass Communication
Biography and Expertise
Rachel’s research investigates the role of social media and other user-generated digital content in health and wellness.
Current projects include a series of studies on promoting bystander intervention in online aggression and cyberbullying and an investigation of how public health organizations use social media during disease outbreaks.
Most recently, she designed a public relations campaign promoting consideration of health outcomes in local policy decisions